The
use of subliminal techniques in print communication media has been
going on in the United States at least since the World War I period.
For example, Norman Rockwell's first cover on The Saturday Evening
Post during 1917 incorporated embedded SEXes. Whenever an embedded
word or picture accidentally became consciously visible, the readers
would pass it off as a joke, an accident, or a product of their
imaginations.
Serious commercial experiments with subliminal messaging were conducted in the mid 50-s. On June 22, 1956, the British Broadcasting Corporation experimented with projecting subliminal images on television. Pictures were flashed on the screen too quickly to be seen consciously, but they did make an impression on the subconscious. The BBC experiment was followed by experiments by the Canadian Broadcasting Corporation, Mexico's Televisa commercial TV and radio network, US TV station WTWO in Bangor and many more.
Experiments were not limited to television. In 1958, radio station WAAF in Chicago broadcast "subaudible" commercials. Seattle's KOL broadcast hardly audible taped messages "below" the music played by its disc jockeys. "How about a cup of coffee?" was one, and "Someone's at the door" was another. On December 8, 1972, The New York Times reported that In-Flight Motion Pictures, Inc. would begin selling subliminal commercials embedded in the movies they would distribute to all the major airlines. Supermarkets across the country are reducing theft an average 30 to 50 percent by broadcasting subliminal messages such as "I will not steal" and "We are watching you". Stimutech, Inc. of East Lansing, Michigan markets a computer video system that flashes subliminal messages on your television while you watch the regular programming. Subliminal messages are prepared by teams of psychologists who use Freudian ideas to change the thinking patterns and behavior of the viewer.
The most known experiment with subliminal messaging was conducted by a marketing researcher and psychologist James Vicary in 1957 during the presentation of the movie Picnic. Every 5 seconds the words "Hungry? Eat popcorn. Drink Coca Cola"
were projected for 0.003 seconds. That is extremely fast. What you see
in the picture on the left, for example, flashes for 0.04 seconds. Sales
of popcorn and Coke in that New Jersey theater increased 57.8 percent
and 18.1 percent respectively. Numerous scientific researches following
these experiments confirmed beyond any doubt that subliminal messaging
works. When advertising industry and government agencies understood the
potential of subliminal messaging they started investing millions in
developing and perfecting of subliminal techniques, which can be used
not only for marketing, but also for propaganda and mind control. In
1962 Vicary suddenly confesses that he fabricated the results of his
experiment... Why
would someone discredit himself in such a way and lose his dignity
and credibility? It's obvious that he was paid to do so by those who
use subliminal messages to manipulate you. Remember the quote from
"Usual Suspect" : The greatest trick the Devil ever pulled was convincing the world he didn't exist... That's exactly the trick they are trying to pull, I.E. convincing the world that subliminal technique does not work. And
they did a pretty good job. There are so many people that refuse to
believe that a secret technology which modifies behavior invisibly,
channels basic value systems, manages human motives and drives them
into pathological behaviors in the interest of certain power
structures has been in existence and widespread use for decades if not
more. They will call you crazy if you'll dare to say anything like
that and yet subliminal messages are being bombarded at you
continuously throughout the day, through books, movies, magazines,
television, radio and music. Every major newspaper, every poster, every
magazine in America have subliminal messages embedded in them. So how can something that we don't notice affect our behavior? Well, unheeded doesn't mean unseen. Let us first understand how our perception works. As you know, our mind consists of two interacting parts: conscious and subconscious. The subconscious part of mind operates below the level of conscious awareness, it controls reflexes, automatic functions and handles the processing and storing of incoming information. Subconsciousness is able to process 20,000 bits of information simultaneously, while consciousness can deal only with 7 ± 2 bits of information at the same time.
Instead of the simplistic five senses of Aristotle—sight, hearing, taste, touch, and smell— there are at least thirty-seven known, differentiated sensory inputs into the brain. All of the information picked by these senses is sent to the brain and absorbed by the subconsciousness, however, only very concrete and relevant data is passed to the conscious mind after it has been processed and reduced. All the rest remains ignored. A good example of this is the Cocktail Party Effect : You can talk with a friend in a crowded party and still listen and understand what he says even if the place is very noisy. You can simultaneously ignore what another nearby person is saying, but if someone over the other side of the room suddenly mentiones your name, you notice that sound and respond to it immediately. Not only that your name immediately triggers your attention, you usualy are aware of the entire sentence it has came in. From this experience we can learn that our brain records everything that takes place around us. Interesting that certain words like SEX, BLOOD, DEATH, FUCK and such have the same effect in triggering your attention as your name.
So, only the information considered as "relevant" goes to the consciousness. Non essential information, short or vague stimuli are stored in the subconscious without reaching our awareness. Important to stress that they are NOT discarded, but stored. E V E R Y T H I N G you have ever experienced in your life, from every stranger's face you have ever glanced at in a crowd to every spider web you gazed at as a child, can be retrieved from your memory by hypnosis or by electrical stimulation of the brain cells in temporal lobes. Hence whatever was subliminally put into your brain will stay there forever and in the right circumstances will trigger the right reaction in you. That is not being said that subliminal messages determine your reaction in an inexorable manner. The accepted opinion is that subliminal messages rather strengthen, accelerate and reinforce reactions in persons who are ALREADY PREDISPOSED to the subject of the message. But I guess one can't be sure.
The most common subliminal message is S E X.
Screenshot from Clone High (E09)
New X-men #118
Screenshot from House (S06E05)
Harry Potter and the Half-blood prince
Click images for highlights if you can't see subliminal embeds.
Since
almost all people have a strong affinity to sex, a sexual
subliminal message would be the most effective one. Embedded on a
certain product it's supposed to trigger viewers attention, emotions
and stir up affinity in him toward the product. Unfortunately, as
you're going to see for yourself, this principle has been heavily
misused, abused and misapplied. Blatant sexuality on the verge of
pornography can be easily found in public advertising, family movies,
cartoons and children products.
A one word guarantee:
The famous Farrah Fawcett’s “SEX” in the hair:
This
poster had been one of the major urban legends of the late 70s. It
was always puzzling why this image in particular became incredibly
popular (over 12 millions copies sold). After all, there were plenty
of other posters of scantily clad attractive young women.
The
word SEX in print media is usually embedded into hair, creases in
clothing, facial lines, or rough background surfaces. Often some noise
added to disguise it, like in the House snapshot, or it can be spelled
as "ssex" or "sexx", etc.
Letter-looking patterns can naturally occur in such mediums. An artist usually looks for these patterns and starts from there. For example in the following Jantzen ad the letter "X" is already formed by the stitches of the man's shirt. Then the shadow of his hand was modified a bit to look like an "E" and the letter "S"—purportedly a water ripple—was lightly painted in the gap under his arm.
Letter-looking patterns can naturally occur in such mediums. An artist usually looks for these patterns and starts from there. For example in the following Jantzen ad the letter "X" is already formed by the stitches of the man's shirt. Then the shadow of his hand was modified a bit to look like an "E" and the letter "S"—purportedly a water ripple—was lightly painted in the gap under his arm.
A one word guarantee:
Another
technique is to write numerous SEXes in interweaving mosaic-like
manner on a transparent overlay which can be superimposed onto any
photograph at any intensity level desired. So in the next image there
are many transparent words SEX written all over her face: forehead,
lips, hair, chin etc. That's besides the crown concealing the word SEX
in its design.
The Inhabited
Island 2. On the 8th minute of the movie slowly moving camera focuses
on a wall for about 10 seconds. Quite bluntly the word SEX is etched in
the stone. The family picture nearby serves as a camouflage for another word SEX. This is just one of many instances throughout the movie. Ironically, the storyline revolves around ruling
elite using covert mind control means to manipulate population for
their own designs and here we are: the movie makers use covert mind control means to manipulate the viewer for their own designs.
Click image for animated gif with highlight and here for video excerpt.
Another
interesting technique is embedding of anamorphic images—kind of what
you see when you look into a funny mirror at an amusement park or
into a shiny coffee pot at home. These distorted, often grotesque
images serve as a decoy for the real message which can be hidden
within the ground (foliage, flowers, landscapes, reflections in
bottles, ice cubes, symbols, and so forth). Although it is not
consciously obvious, it may very well be obvious to our
subconsciousness and recorded there.
A surprisingly large amount of subliminal death symbolism is also utilized—skulls hidden in ice cubes, clouds, etc., the word DEATH or DETH often hidden in backgrounds.
During the evolutionary development of humans, subliminal perceptions were certainly involved with survival and adjustment. Creative innovators such as artists, poets, writers and composers have utilized man's subliminal potentialities for many centuries. In at least one Rembrandt painting, for example, a hidden SEX appears (spelled as seks in Dutch). Paintings of Monet are also abundant with it.
Please visit http://subliminalmanipulation.blogspot.com/ for more info!!
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